The Waterfront Story

Waterfront at the foot of Table Mountain

The inside story
By the people who made it happen — David Green (current CEO), David Jack (first CEO) and others whose contribution made it the success it is today. It hasn’t all been plain sailing!

Buy the Book
The book is being sold prior to publication and the print order will be based on those sales.  Only a limited number of copies will be available after publication, so buy yours now.

Living at the Waterfront Marina

Living at the Waterfront 
By the people who made it happen — David Green, current CEO of the Waterfront, and David Jack, first MD, and others whose contribution made it the success it is today.

Waterfront

All the Spice!
Were Gaddafi’s millions invested in V&A Waterfront apartments? Did Kerzner sell a One&Only penthouse for R100 million?Why did a London billionaire ban tea at Waterfront company meetings?

Allan Gray

An unbeatable CBD experience
Step outside your office to let your brain breathe — quayside strolls, the bustle of places to eat, shop and be entertained. And award-winning buildings that set the bar for sustainability.

Victoria Wharf

Shopping at its best
Where else can you park right at the front door of a Woolworths or PicknPay?  With over 450 retail outlets right there!  And… it’s cleaner and safer than anywhere else in South Africa.

Treadmill at Breakwater Jail

A rich but not always glorious history
There’s the human Treadmill, used to break the spirit of inmates — which epitomizes man’s inhumanity to man — at the Old Breakwater Jail!  Today that’s UCT’S Graduate School of Business.

The anatomy of a successful project
How did the Waterfront’s successful projects come about?  How does a good idea become a successful idea?  You will find the answers in The Waterfront Story.

And along the way
The Waterfront became the most valuable property in South Africa — twice! It was sold in 2006 for R7 billion and in 2011 for R9.7 billion. It is owned by 1,2 million South Africans through the PIC.

Business Review 1990

It’s much more than just a book
The book is full of QR codes which link to online reports, publications, lessons learnt, planning documents and even the original agreement between the Municipality and the V&A Waterfront.

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People

Who is the book for?
It is foremost a book for Capetonians.  If you’re a property or tourism professional anywhere in the world, it is essential reading. It is the perfect corporate or personal gift for clients and visitors.